Brita Sigourney takes 1st - Grand Prix Pipe at Copper Mountain
Team member Brita Sigaourney started the season off with a bang today taken top honors at the first stop of the Grand Prix Super Pipe at Copper Mountain, CO on her K2 MissConducts
Top 3: 1) Brita Sigourney w/ 86.60, 2) Rosalind Groenewoud w/ 81.40, 3) Virginie Faivre w/ 77.40
K2 SuperSweet women's all mountain performance skis featured on the Today Show
As you probably know by all the pink you have been seeing, October is breast cancer awareness month. Like many other companies K2 gives a percentage of sales on special products to help funding in research and recovery programs involved in the fight.
The other day the K2 SuperSweet skis made an appearance on the Today Show's feature of Self Magazines Pink Ribbon. Check out the the clip below!
Visit msnbc.com for breaking news, world news, and news about the economy
WOW #8 - Last Chance
Gorgeous sunny skies, warm spring temperatures, and an amazing snowpack greeted Squaw Valley's Women of Winter tribe yesterday as they gathered for the last (scheduled) WOW session of the season. The big, strong group ripped up the mountain and even made a quick hike up to Mainline Pocket for some fresh spring corn (photo above).
Later, we all met at Uncorked for some wine, prizes (thanks K2!!), and plans to do it all again next season. We are so inspired and driven by the incredible women we get to ski with....it makes our jobs so worthwhile!
Thank you to everyone who helped make this season such a huge success, Mother Nature included!
Posted by NorCal Alliance Team member, Julie
Demo Days - New Snow - New Challenge - New Confidence
Squaw Valleys' Women of Winter (WOW) led by Norcal Alliance members Julie Matises and Fran Tone was out there again - in low (actually none sometimes) vis. This is becoming a theme. And we had fresh new pacific moisture laden dense snow (6-20"). But with fat skis, many with rocker revolution, and tips from Julie and Fran, these women went from discomfort to heightened confidence. WOW is right!
As one women stated: "What a great girl tribe to be with ..." INDEED!
Fran Tone, Norcal Regional Alliance Team Member
K2 Alliance at Kirkwood - Year 2
The K2 NorCal Alliance Team and K2 Skis joined Expedition Kirkwood's Women's 3-Day Camp on March 4-5, 2011. A large group of skiers and snowboarders joined their Kirkwood coaches for some fun in the sun while conquering new challenges on the heavily snow-covered mountain. So many women came carrying their older K2 skis, and had a chance to try out next year's models.
Each chair ride was a collage of K2 skis, old and new and all the women were lovin' the new boards!
K2 Norcal Regional Alliance members Elianne Furtney, Julie Matises and Fran Tone were "guest coaches" for two days of great company, perfect skis, AND 
awesome skiing!
Fran Tone, Norcal Regional Alliance Team Member
Lapping KT22 on K2's
This morning began with some of that immature snow ... but, six hardy women showed up at 10 AM for another session of WOW (Women of Winter) at Squaw Valley. Led by Norcal Alliance members Fran Tone and Julie Matises on their K2 Lotta Luvs, we found creamy snow that had filled in a lot of bumps and left the mountain smooth. With guest Doug Stoup, adventurer and educator, helping to pick out lines, we had fresh tracks all over the KT terrain. Whether we're in groups of 6 or 16, the WOW sessions keep ending with everyone having big smiles on their faces. It's awesome to find so many women who love to ski - no matter what the weather brings!
Fran Tone, Norcal Regional Alliance Team Member
2011 K2 Women's Weekend at Pajarito Mountain (at Taos Ski Valley)
Some of the participants of the 2011 K2 Women's Weekend at Pajarito Mountain gathered for a group photo after raising $10,000 for charity!
K2 and Pajarito Mountain teamed up again this year to host the 3rd annual Women's Weekend, a 3-day charity event to raise funds for men & women diagnosed with breast or cervical cancer. Despite numerous unfortunate events that occurred days before our Weekend - La Nina struck Pajarito Mountain causing it to close the weekend before our event and residents of Northern New Mexico suffered a multi-day gas outage causing a state emergency & FEMA response - over 60 women came together to support our cause and to ski in celebration! In our inaugural year, we raised $2900; last year we raised $6500; this year we raised over $10,000!! A generous thank you goes to Adriana Blake, Taos Ski Valley Marketing Director and K2 Women's Alliance Member, for welcoming our group at Taos, and to all the local vendors and volunteers who made this event possible.
~ Amy Bauer (K2 Women's SW Region Alliance Member)
WOW loves Freshies
Crystal clear skies, crisp morning temperatures, and 3+ feet of fresh powder greeted Squaw Valley's WOW session on Sunday morning. The ladies were part of Squaw's Dawn Patrol program, which takes a tram full of guests up to High Camp for first tracks and a scrumptious breakfast before the masses descend upon the mountain.
El, Nancy, Maura, Fran, Kim, and Julie bathed by the morning light & ready to rip! We had pristine corduroy runs down Shirley Lake and chalky cut up powder off Granite Chief, before waiting for patrol to drop the ropes on Silverado. We had two glorious runs of fresh, deep, light powder - Oh. My. God. Probably the best morning. Ever.
Posted by NorCal Alliance Team Member, Julie
Babes Bonding in the Blizzard
It's been snowing heavily in Lake Tahoe for the past two days and we couldn't be happier! We are measuring the snowfall in feet, and the deep, fluffy stuff is a welcome sight after a long dry spell.
Today, the K2 NorCal Alliance Team and Bobo's Ski & Board hosted a demo day at Mt. Rose in Nevada. The ladies were treated to a light breakfast from Mt. Rose, and free demo skis & goody bags from Bobo's. We headed out on the mountain and were greeted by endless acres of fresh, light, deep powder that got everyone hootin' and hollerin' and grinning from ear to ear! We could not have asked for better ski conditions (although driving was a bit sketchy at times), a more enthusiastic group of ladies, or a more well organized team from Bobo's to get us out on the slopes. We also raised over $900 in donations today for K2's partner, BCRF (Breast Cancer Research Foundation).
Linda and Aimee getting fueled up for the morning!
Big thanks to Mary, Deborah, Joe & Robert from Bobo's Ski & Board...you guys are amazing and really know how to put on a great event! Thanks also to Mt. Rose for hosting our group and for your awesome team of women instructors who joined us. We are really looking forward to expanding this event next year and bringing more women out to rip around in the pow!
Posted by K2 NorCal Alliance Team Member, Julie
